ALIVE Solar & Roofing

Effective Date: June 22, 2026   |   Last Updated: June 22, 2026

This Privacy Policy describes how Alive Industries, Inc. (doing business as ALIVE Solar & Roofing, “we,” “us,” or “our”) collects, uses, discloses, and protects information about you when you visit our website at alivesolar.com (the “Site”), submit an inquiry, or interact with our services. We are committed to being transparent about our data practices. Please read this policy carefully.

1. Information We Collect

Information You Provide Directly

When you submit our contact or quote request form, you may be asked to provide:

• First and last name
• Email address
• Phone number
• Service address
• Type of service you are interested in
• Estimated budget
• Referral source
• Additional comments or questions

This form is powered by BuilderTrend (buildertrend.net), a third-party construction project management and CRM platform. Submissions are transmitted to and stored within BuilderTrend’s systems. BuilderTrend’s own Privacy Policy governs their handling of your data: https://buildertrend.com/privacy-policy/.

Information Collected Automatically

When you visit our Site, certain information is collected automatically through cookies and similar technologies, including:

• Browser type and version
• Device type and operating system
• IP address and general location (city/region level)
• Pages visited and time spent on each page
• Referring URL (the page that linked you to our Site)
• Actions taken on the Site (clicks, form views, etc.)

2. Cookies and Tracking Technologies

We use cookies and similar tracking technologies on our Site. A cookie is a small data file placed on your device that helps us and third parties recognize your browser, remember your preferences, and understand how you interact with our Site.

Cookie Consent

Our Site uses CookieYes, a cookie consent management platform, to give you control over your cookie preferences. When you first visit the Site, you will see a cookie consent banner offering the following options:

• Accept All — consent to all cookies, including analytics and advertising
• Reject All — decline non-essential cookies
• Customise — select which categories of cookies you allow

You can update your cookie preferences at any time by clicking the cookie settings link on our Site.

Types of Cookies We Use

Google reCAPTCHA

Our contact form uses Google reCAPTCHA to protect against spam and automated abuse. reCAPTCHA collects hardware and software information and sends that data to Google for analysis. Use of reCAPTCHA is subject to Google’s Privacy Policy and Terms of Service.

3. Meta (Facebook/Instagram) Retargeting

Our Site uses the Meta Pixel (also known as the Facebook Pixel), a piece of code provided by Meta Platforms, Inc. The Meta Pixel allows us to:

• Show targeted advertisements to people who have previously visited our Site when they use Facebook or Instagram
• Build custom audiences for advertising purposes
• Measure the effectiveness of our advertising campaigns

What data the Meta Pixel collects:

When you visit our Site, the Meta Pixel may collect your IP address, browser information, the pages you visited, and actions you took on the Site. This data is shared with Meta and used to serve you relevant ALIVE Solar & Roofing ads on Facebook and Instagram.

Your choices:

• Visit your Facebook Ad Preferences and adjust your settings
• Use the Digital Advertising Alliance opt-out tool
• Decline advertising cookies when prompted by our cookie consent banner

Meta’s data practices are governed by Meta’s Privacy Policy.

4. Google Analytics and Advertising

We use Google Analytics to understand how visitors interact with our Site. Google Analytics collects data such as pages visited, session duration, device type, and general geographic location. We may also use Google Ads for advertising and remarketing, which uses cookies to serve ads based on your prior visits to our Site.

Your choices:

• Opt out of Google Analytics tracking using the Google Analytics Opt-Out Browser Add-On
• Manage your Google advertising preferences at Google Ad Settings
• Opt out via the Network Advertising Initiative opt-out page

Google’s data practices are governed by Google’s Privacy Policy.

5. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries — When you submit a quote request or contact form, we use your information to follow up and provide information about our solar, roofing, and battery storage services.
• To communicate with you — We may send information about our services, project updates, or responses to your questions via email or phone.
• To improve our Site — Analytics data helps us understand how our website is used so we can make it better.
• To advertise our services — We use information collected through advertising cookies (Meta Pixel, Google Ads) to show relevant ALIVE Solar & Roofing ads to people who have previously visited our Site.
• To prevent fraud and abuse — reCAPTCHA and security measures protect our forms from spam and automated abuse.
• To comply with legal obligations — We may process or retain your information as required by applicable law.

6. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

• Service providers — We share information with trusted third parties who assist us in operating our Site and business, including BuilderTrend (CRM/lead management), CookieYes (cookie consent management), and our web development partner Next Level Web. These parties are contractually required to handle your data confidentially.
• Advertising platforms — Data collected through advertising cookies (Meta Pixel, Google Ads) is shared with Meta Platforms, Inc. and Google LLC for the purpose of delivering targeted advertising. See Sections 3 and 4 above.
• Legal requirements — We may disclose your information if required by law, subpoena, court order, or to protect the rights, property, or safety of Alive Industries, Inc., our customers, or others.
• Business transfers — If Alive Industries, Inc. is involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.

7. Text Message (SMS) Communications

By providing your phone number and contacting us, you agree to receive calls and text messages from ALIVE Solar & Roofing in response to your inquiry. Message and data rates may apply. You may opt out of text communications at any time by replying STOP to any text message you receive from us.

8. California Privacy Rights (CalOPPA & CCPA)

California Online Privacy Protection Act (CalOPPA)

In accordance with CalOPPA, we agree to the following:

• You may visit our Site anonymously.
• A link to this Privacy Policy is accessible from our homepage and throughout the Site.
• You will be notified of any material changes to this Privacy Policy on this page.
• You may request changes or corrections to your personal information by contacting us (see Section 12).

California Consumer Privacy Act (CCPA)

If you are a California resident, you have the following rights regarding your personal information:

• Right to Know — You may request information about the categories of personal data we collect, the purposes for which it is used, and the third parties with whom it is shared.
• Right to Delete — You may request deletion of your personal information, subject to certain exceptions.
• Right to Opt Out of Sale — We do not sell your personal information.
• Right to Non-Discrimination — We will not discriminate against you for exercising any of your privacy rights.

To exercise your California privacy rights, please contact us using the information in Section 12.

9. Do Not Track

Some browsers offer a “Do Not Track” (DNT) signal. Because there is no consistent industry standard for how websites should respond to DNT signals, our Site does not currently alter its data collection practices based on DNT browser settings. You can manage your cookie preferences using our cookie consent banner.

10. Children’s Privacy (COPPA)

Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected information from a child under 13, we will take steps to delete it promptly. If you believe we may have collected information from a child, please contact us using the information in Section 12.

11. Data Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. Our Site uses HTTPS encryption to protect data in transit. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

12. Data Breach Notification

In the event of a data breach that compromises your personal information, we will notify affected users via email within 7 business days of becoming aware of the breach, in accordance with applicable law.

13. CAN-SPAM Act

We comply with the CAN-SPAM Act. If you receive email communications from us:

• We will not use false or misleading subject lines or sender information.
• We will identify any message as an advertisement where required.
• Our business address will be included in all commercial emails.
• Every email will include a clear way to opt out of future communications.
• We will honor all opt-out and unsubscribe requests promptly.

To unsubscribe from our email communications, use the unsubscribe link in any email we send, or contact us directly at info@aliveindustries.com.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we do, we will update the “Last Updated” date at the top of this page. We encourage you to review this page periodically.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

© 2026 Alive Industries, Inc. All Rights Reserved. ALIVE Solar & Roofing is a registered DBA of Alive Industries, Inc. CA License B1-983966.